I am a multidisciplinary designer with over 16 years of experience, specialising in branding, visual identity and packaging. My training began with a bachelor's degree in arts, which sparked my interest in visual communication, and continued with a diploma in graphic design. That artistic and technical foundation continues to shape the way I work: combining concept, emotion and visual precision.
Throughout my career, I have developed and repositioned brands and products from different sectors, creating coherent and purposeful visual systems. I am particularly interested in building identities that not only look good, but also communicate and work in the real market.
I have over ten years of experience in packaging and lettering, where I enjoy exploring materials, textures and typographies to shape concepts that reinforce the personality of each brand.
I consider myself an honest, empathetic and open person, qualities that I apply both to teamwork and to customer relations. I like to listen, understand the context and transform ideas into clear, useful projects with their own identity.